Angela joined º«¹úGV Advisors in 2024 through the acquisition of irlabs, which she joined in 2023.

Since 2009, Angela has found herself at the forefront of emerging technologies, holding diverse senior executive positions leading and transforming operations, business strategy, sales and marketing in highly regulated industries, such as gaming, fintech, blockchain mining, and digital assets. Her expertise lies in building global operations, frictionless applications and service channels from the ground up, executing go-to-market strategies and working closely with diverse stakeholders in private and public markets. She is always bringing people together for new perspectives, amplifying culture, building community and creating memorable experiences.Ìý

Angela attended the British Columbia Institute of Technology for Operations Management, and she recently earned her Global ESG designation and certificate through Competent Boards.

German joined º«¹úGV Advisors as the company’s Digital Marketing Manager back in 2022, equipped with a Bachelor’s degree in Audiovisual Communications and Media Advertising and a Master’s degree in Digital Marketing and Customer Experience from EUDE Madrid. His strong academic foundation has empowered him with the technical expertise to skillfully navigate various media platforms, ranging from Above-the-Line (ATL) to Below-the-Line (BTL).

With an in-depth knowledge of photography, design, social media, and digital marketing, German’s comprehensive education, paired with his extensive professional experience, allows him to manage projects meticulously and resourcefully. He is a proven leader who collaborates effectively with individuals at all organizational levels.

As the Global Brand Manager, German now oversees the company’s entire brand strategy, ensuring consistency and alignment across all touchpoints. His responsibilities include developing and implementing global branding initiatives, managing cross-functional teams, and representing the brand at key industry events. He also works closely with the marketing and design teams to approve all brand-related materials and marketing campaigns.

German’s expertise in social media, digital media planning, and comprehensive understanding of programmatic advertising, paid search, display advertising, and video advertising has been critical to his success. His ability to develop and execute strategic digital media plans continues to drive brand growth, build awareness, and maximize engagement across global markets.